A
lot of people are on the internet, and nowadays some cannot live without it, it’s
so amazing what you can do and find on the internet. I see most of them
use popular daily websites like Youtube, Facebook, Twitter, E-mails, Forums and
now Blogs too. What happens after that? Surely there is more, right?
School
children are given assignment to do research on the internet.
Busy
people that need the internet to get information fast.
Retired
people that want to explore the internet.
When
they open the internet browser, and try to look for something, most of them will
spend a lot of time on a single subject. While it might be a good thing but I am
guessing otherwise. WHY? Because there is too much data to handle and may not be searching correctly.
Let’s
try 2 popular word, “youtube” and “car”.
See
any difference? Youtube, about 5 billion results yet youtube website link is
still first.
But
for Car, about 3 billion results, but the word car is so general first link is
to advertisement.
Still
don’t understand?
Youtube
is a unique word by itself and tons of people will recognize it for what it
does, video clips.
This
will push the word “youtube” to the top or we call it ranking as it is popular.
Example
like a popular song will always hit the top of the song chart because many
people like it or purchase it.
As
for Car, tons and tons of people use it, love it hate it cares for it and some spends
a lot on it. But on the internet it’s just a general word, nothing unique.
So,
how to make the word “car” more interesting?
Answer
- KEYWORD. Your “word” is the key to unlock what will show on the internet.
- Choose combination words like Volvo car, Volvo car engine, Volvo car forum and see what results is displayed.
- Be more creative in word search. Since you know car is a general word, get rid of the word car and instead, use the car names for a unique search: Ferrari, BMW, Nissan, Ford and etc.
- From here on, you can refine your search even more like year made of the model, if you are looking for spare parts or if you intend to modify it.
So
the intention is to cut down the search, find what you need and save time so
that you can do more or do more on other things on your mind or if you are on a
tight dateline. Sometime, certain keyword will appear from the searched links. As
you go along, you will find that the more you use the faster the result because
you are making use of the keyword search instead of going round and round
looking and poking into the vast information library.
Yes,
it’s a huge library, but luckily we have search engines to help us do the
indexing. What are search engines? They are a program that’s written to help
search the internet using a “spider” that goes around looking for websites,
identify what the website does, slot it correctly like
filing and storing it. And when you do the search on the internet browser it
will then display the results for you to see.
Popular
Search Engines: Google, Yahoo, Bing etc.
Popular
Internet Browser: Google Chrome, Mozilla Firefox, Internet Explorer, Safari,
Opera etc.
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